Procter & Gamble awarded Diamond award at Dow’s awards for Packaging Innovation

2025-06-06-17 19:30 47

The Dow Chemical Company (Dow) has announced the winners of the 2018 30th Awards for Packaging Innovation.

The Diamond Award, which is recognised as the highest honour, went to Procter & Gamble’s Air Assist, a breakthrough in performance and sustainability for e-commerce and brick-and-mortar packaging.

The liquid packaging technology uses compressed gas to provide tailored rigidity to create structure in flexible films.

The company says by utilising a proprietary one-way valve, the new packaging form delivers cleaner dispensing, more controlled dosing and more convenient one-handed use while still being tough enough for e-commerce shipping without extra protection.

Air Assist also uses 50 percent less plastic than a traditional rigid bottle and has a 360-degree palette for design, making it a more resource-efficient solution.

“We received hundreds of very strong submissions this year, collectively demonstrating a deep global commitment to serving consumer needs and addressing worldwide challenges,” said Diego Donoso, Business President for Dow Packaging & Specialty Plastics.

“This year’s winners display customer-first designs with improvements in material technology and responsible resource use, from new formats in food packaging and e-commerce protection to improved medical and hygiene packaging.”